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Importance of On-page and Off-page SEO

Importance of On-page and Off-page SEO

Search Engine Optimization (SEO) is the process of optimizing websites for getting higher rank on search engine results for specific keywords. Search Engine Optimization can also be defined as the process of making websites more Search Engines friendly. On-Page SEO One Page SEO is the process of optimizing the content of website to make it more Search Engine friendly. On-page or On-site SEO includes optimizing the text, images, tags, URL structure, internal links and headers etc. Read more

Enjoy The Evolution Of SEO

Enjoy The Evolution Of SEO

SEO or Search Engine Optimisation is the most important part when you are working online. As days are passing by with the demand and processing of the SEO, it is coming up with new ideas and features for the users. Whether you fetch any data, know about a particular topic or search for anything that you need online, SEO is there to help you out. Now SEO has changed a lot. Some of its features are: SEO has aimed to… Read more

Post Penguin On-page SEO Practices

Post Penguin On-page SEO Practices

Google has described the Penguin update as a “web spam”update. Therefore it is critical that your site follow Google’s recommendation in regard to making sure your site avoids any of the practices that Google may perceive as being used by search engine spammers. This starts with making sure you have good, relevant On-Page optimization. Eliminate over optimization in all your page titles. Search Engines punish sites that try to “keyword stuff” their Read more

How to Do SEO Competitor Analysis

How to Do SEO Competitor Analysis

You might be doing everything correct to make one website successful – choosing right keywords, making proper design, putting new content, and so on. But still you are finding difficult to get your site top rank. This is probably because your competitors are way ahead of you in their job. Like any other business, it is important to keep an eye over the competitors in the world of SEOs. Define Your Competitors In SEO competitor analysis, first you have to… Read more

Why Keyword Research is Important

Why Keyword Research is Important

Keyword research is one of the most crucial aspects of a successful search engine optimization and marketing campaign. Proper keyword research and selection helps establish an effective foundation for most of your online marketing efforts. The keywords you choose will power your search engine optimization, sponsored ad campaigns, link building campaigns, press releases and more. Before you begin any of these marketing efforts you must have already determined what core terms your site will be Read more

Importance of Keyword Selection in SEO Campaign

Importance of Keyword Selection in SEO Campaign

Keyword list is a list of significant and descriptive words that will be used to render the content to users in searches. The words should be similar to the theme of a web site and should be easily integrated in the web site content. Keywords are mental images linked to what lies in the heart of your customer. Keyword selection is based on consumer persuasive research. The first step of any SEO campaign is ‘Keyword Research’ i.e. determining and short-listing… Read more

Is it true – The More the Pages, the Better the Page Rank

Is it true – The More the Pages, the Better the Page Rank

There is no straight forward response to this query which has been flooded recently in various SEO chat forums. Even the response from Google’s Matt Cutt seemed quite vague. He mentioned quite a few number of times that having a large website with a lot of web pages doesn’t directly affect the PageRank but it helps the SEO professionals to leverage the SEO techniques and target for more keywords than they would with smaller websites. This means your PageRank doesn’t… Read more

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