Author: eSignWebServicesCategory : SEO
Search Engine Optimization (SEO) is the process of optimizing websites for getting higher rank on search engine results for specific keywords. Search Engine Optimization can also be defined as the process of making websites more Search Engines friendly.
To rank well in search engines for your desired keywords, On-page and Off-page SEO have to be in place. If you have better On page optimization and no one is linking to your website, your chances of getting the site ranked is very slim. On the other hand, if thousands of other sites linked to your website and you don’t have good On-page optimization, your website will definitely not rank well comparing to other competitive sites with both On-page and Off-pages SEO optimization.
Many so called SEO vendors offer different “Link Building Packages” and do not include On-page SEO as part of their service offering. They either suggest few online tools to check On-page SEO issues or offer it as an add-on service. So ask your SEO vendor whether the service include both On-page and Off-page SEO or not? If NOT, you would need to spend extra for missing SEO work.