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There has been a significant hike in mobile searches lately. As of 2018, about 72% of the consumers expressed their preferences for mobile-friendly websites. The numbers have increased since then, and even Google has made it one of its crucial ranking factors. Static websites hardly make it to the top of SERPs unless it has […] Read more
Mobile-first indexing means Google predominantly uses the mobile version of the content for indexing and ranking. Historically, the index primarily used the desktop version of a page’s content when evaluating the relevance of a page to a user’s query. Since the majority of users now access Google Search with a mobile device, Googlebot primarily crawls […] Read more
It takes a streamlined mix of the best and most updated SEO tricks and tips to improve search visibility, increase website traffic, brand awareness, leads, sales, and revenue. Did you know that 20% of all US web searches happen on Google Images? This indicates how image optimization is a valuable SEO tactic that improves search […] Read more
Since March 2020, there has been an overall increase in online purchases worldwide, according to a survey done by UNCTAD. This indicates the essence of eCommerce SEO and reflects that more people are converting to digital routes to make purchases. Whether you’re a small online business owner trying to grow your business or a growth […] Read more
“Google only loves you when everyone else loves you first.” Wendy Piersall. This statement poses two questions. First, how to make people love your website? Second, how does Google determine whether people love your website or not? The answer to these questions lie in proper and updated SEO services. With more than 1 billion websites […] Read more
Google advanced search operators are the search queries that help assess the level of work that is required by a SEO campaign and also helps in determining the competitive environment. Some of the major Google search operators include site: which provides the publisher information about the number of pages of his web page that are indexed by Google. Sometimes there are discrepancies regarding the number of pages indexed and number of pages published. Read more
Mobile is the new darling of advertising; the new weapon in the hands of marketing gurus. While in US, 60 percent of the people use Smartphone as per Nielson, in UK one in three household have tablet and in China, 74.5 percent of all internet users in the country access the net through mobile phones. India is not far behind when it comes to the popularity of the Smartphone. With each brand competing to give Smartphone at lowest possible cost,… Read more
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