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SEO had been in use since the mid-1990s, much before Google even existed. It was only seven years after its inception, that the search engine giant began personalizing the results of our searches as users. And, by the end of December 2009, Google started using the search history of users to populate further search results. […] Read more
There are approximately 24 million eCommerce sites across the globe. However, less than a million manage to generate revenue of around $1000 per month. This is because about 67.6% of the organic traffic is directed towards the first 5 sites of a search engine results page. It shows that even though there is room for […] Read more
What started as a groundbreaking addition to digital marketing, search engine optimization (SEO) has become a fundamental part of establishing a website. With several updates and new search engine algorithms, SEO has also developed a lot from what it used to be. However, simply applying different optimization approaches and not checking their progress can significantly […] Read more
“Ignoring online marketing is like opening a business but not telling anyone.” – Anonymous The world is practically online now; everything you need is available on the internet. The businesses that were earlier happy with their offline customers have also entered the online arena, taking competition up a notch. So, standard optimization efforts won’t be […] Read more
It is quite difficult to select a Search Engine Optimization (SEO) Vendor. One of the main reasons is because each vendor has different service offering and quite often it’s like comparing apples with oranges. This blog post will offer you tips on some crucial aspects of Search Engine Optimization and helps understand how you can compare services of different vendors. After reading this blog post you can ask the right questions to SEO vendors and their answers will help you… Read more
About 1.58 million websites are running on Shopify as of 2021. Since this platform is loaded with helpful features for eCommerce websites, more and more individuals choose it over others. Overcoming this huge amount of competition is not a straightforward path as many websites aim to rank high for the same search query. If you […] Read more
As per a BrightEdge survey, 68% of consumers’ online experience begins with a search engine. Interestingly, a report from Backlinko shows only 0.78% of the Google searchers visit the results presented on the second page of the search result. Such statistical data itself proves how crucial and competitive it has become to secure a higher […] Read more
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