How to Do an SEO Audit: The Ultimate Checklist

How to Do an SEO Audit: The Ultimate Checklist

What started as a groundbreaking addition to digital marketing, search engine optimization (SEO) has become a fundamental part of establishing a website. With several updates and new search engine algorithms, SEO has also developed a lot from what it used to be. However, simply applying different optimization approaches and not checking their progress can significantly […] Read more

Should You Pay for SEO Tools – Is it Worth it?

Should You Pay for SEO Tools – Is it Worth it?

“Ignoring online marketing is like opening a business but not telling anyone.” – Anonymous The world is practically online now; everything you need is available on the internet. The businesses that were earlier happy with their offline customers have also entered the online arena, taking competition up a notch. So, standard optimization efforts won’t be […] Read more

10 Tips to Select a Search Engine Optimization (SEO) Company

10 Tips to Select a Search Engine Optimization (SEO) Company

It is quite difficult to select a Search Engine Optimization (SEO) Vendor. One of the main reasons is because each vendor has different service offering and quite often it’s like comparing apples with oranges. This blog post will offer you tips on some crucial aspects of Search Engine Optimization and helps understand how you can compare services of different vendors. After reading this blog post you can ask the right questions to SEO vendors and their answers will help you… Read more

The Impact of Social Media Marketing on Businesses

The Impact of Social Media Marketing on Businesses

Social media has become a major communicational sector these days because of its huge audience. Every day, numerous people from all corners of the world are creating profiles on various platforms, such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, tumblr., etc. However, some businesses take these platforms very seriously and focus on how to reach and engage more followers. They can go for online campaigns and events through call-to-action posts for convincing online users to share their content. The success of… Read more

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